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the fiscal strategy is explicitly designed to reduce consumption on the path to a smoke-free generation target by 2030
The magazine-based advertisements included an invitation for children to join Superman in his fight against Nick OTeen
Selling Smoke: Tobacco Advertising and Anti-Smoking Campaigns Item Smoke Chesterfield and be sure Title Smoke Chesterfield and be sure Description A pack of cigarettes and text assuring that Chesterfields are of the highest quality and made of the finest ingredients Creator Chesterfield Publisher Liggett & Myers Tobacco Company Date 1952 Source Image from the William Van Duyn Tobacco Advertisement Collection (Ms Coll 20), Medical Historical Library, Harvey Cushing/John Hay Whitney Medical Library, Yale University
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